Read Where Have All the Leaders Gone? Online
Authors: Lee Iacocca,Catherine Whitney
Tags: #Biography & Autobiography, #General, #Business & Economics, #Leadership
Where Have All the Leaders Gone? (19 page)
That’s leadership. To decide that your life isn’t just about making a lot of money, but about being part of a bigger picture. To get serious about returning something to society. I finally stopped flunking retirement when I started pouring more of my energies into the Iacocca Foundation. It became the central challenge of my retirement to find a cure for diabetes.
The Iacocca Institute at my alma mater, Lehigh University, really did start with giving back. When I was a kid, my parents were very set on my going to college, but they didn’t have a lot of money. My mother went to work in a silk factory doing piece work on shirts to try to raise the money. In those days, not many people could afford to go to college. I was given a hand up at Lehigh University, thanks to a scholarship. After graduation, I was able to go on to Princeton for an advanced degree in engineering—something I never could have afforded without financial help. (And, by the way, I was lucky enough to be at Princeton during a special time after World War II, when both Albert Einstein and Robert Oppenheimer were located there at the Institute for Advanced Studies. I used to see Einstein almost every morning on my way to class. I’d say, “Good morning, professor,” and he’d nod his head. I enjoyed that small daily connection with history.
It made a big impression on me that some anonymous donor had put money on the line to help a kid like me get the best education. The Iacocca Institute is my way of giving back.
What have I learned from twenty-two years of philanthropy? That it’s no different from business. To be successful you have to be focused, have a plan, and stick to it with the help of a great team. This means a strong board of trustees, professional staff, and relevant experts as advisors.
You don’t have to have deep pockets to return something to society in your retirement years. You can volunteer. There are so many programs springing up that match people with know-how and experience with those who need it. The best one I ever saw was the Executive Service Corps, started by the former General Dynamics CEO Frank Pace in the 1960s. It’s still going strong. They’ll take volunteer experts and send them all over the world to teach people how to build roads, start businesses, set up hospitals, and build pipelines.
Most of the philanthropists I know aren’t in it for the glory. They’re in it because it energizes them. It makes them happy to see their energy and resources really making a difference.
Frank Sinatra was like that. You don’t hear a lot about what a generous guy he was because he never advertised it. I got to know Frank over many years, and he was there during the bleakest time of my life, when Chrysler was on the verge of bankruptcy. Frank came to Detroit to help. He said to me, “If you’re working for a dollar, I will, too.” He did some commercials for us and spent a couple of days visiting plants. He didn’t do it for the publicity. He did it because he gave a damn.
I guess it all comes down to happiness. I ask a lot of people these days, including members of my own family, “Are you happy?” And they mumble—they don’t want to come right out and say, “Well, yeah! I never had it so good from a financial standpoint.”
But happiness goes way beyond that. If there’s one thing I’ve learned it’s that money can’t buy happiness. Reminds me of my good friend Henny Youngman, who once said, “What good is happiness? You can’t buy money with it.” Maybe some people don’t realize that’s a joke. You’ve got to feel sorry for them.
I have a pretty good life. I’m busy. I get a lot of joy out of my family. I’m in good health. I hope to live to be one hundred. I think I have a shot at it.
Bob Hope used to come to my house often in his final years. He told me, “You want to live to be one hundred? Here’s what you do. Get a massage every day. Start every day with fruit. And have sex every day.”
I said, “Let me get this straight. Massage, fruit, sex. Hey, Bob, two out of three ain’t bad.”
Bob was just over one hundred when he died. I did a short eulogy at his funeral. I was sandwiched between Sid Caesar and Red Buttons. When my name was called, after Sid had given his remarks, Red leaned over and said, “You know my schtick better than I do. Try not to steal all my good jokes.”
MY RETIREMENT RULES IN A NUTSHELL
To sum up, here’s the best advice I can give anyone who wants to ace retirement:
Count your blessings
Stop to think about how lucky you are to have been born in this era, in this great country. If you’ve made it to retirement, you’re in a good place. You won the lottery just by being born in the U.S.A. If you’re
really
lucky, you have your health and are surrounded by family and friends.
Don’t disengage from life
A lot of people think that after all the stress of their working lives, they shouldn’t have
any
stress when they retire. But there’s a word for a stress-free state, and it isn’t retirement. It’s
death.
Study after study shows that complete retirement means an early trip to the grave. I used to watch the guys at Ford and Chrysler. They’d get their gold watches, and go off into the sunset—and they’d be dead in five years. Don’t underestimate the importance of being productive.
My father never retired. He didn’t know the meaning of retirement. As he got older, he kept looking for new things to do. Back in 1930 he’d gotten a real estate broker’s license, but he never practiced and he lost it. So later in life he decided to pick it up again. He took the broker’s exam and flunked it three times before he finally made it. He was pretty proud of that license. And he put it to good use. My multitalented father was a whiz at real estate. That’s no surprise. It’s a people business, and Pop was all about people.
The secret to good heath is mental challenge, physical activity, engaging with people, and having a purpose. I try to do all those things. I read constantly, and never feel as if I’ve stopped learning. I walk two miles a day. I watch what I eat.
My only real vice—as you can discern from the picture on the cover of this book—is that I love cigars. But I limit myself to one a day. For years I gave up cigars for the forty days of Lent to prove I wasn’t addicted. My daughters always suggested I reverse it—smoke like hell during Lent and give up cigars for the rest of the year.
Figure out what will make you happy
Do your homework. Ask everybody around you what makes them happy. Your kids, your spouse, your friends—anyone you can find.
Ask an aging parent, “How do you feel about life today?”
Once you’ve collected everyone else’s opinions, ask yourself the same question. Then take your answer to heart. Here’s a clue: It’s
not
money.
Malcolm Forbes used to say, “When you die the one with the most toys wins.” I knew Malcolm, and let me tell you, the guy really had some phenomenal toys. But he’s still
dead.
My friend Larry Fisher was a rich guy. He owned major real estate in Manhattan. He once told me, “Lee, you keep saying you can’t take it with you. Well, you’re just not smart enough. I’ve got it worked out. I sent $100 million ahead in traveler’s checks!”
Hang around with young people
Nothing makes me happier than spending time with my grandchildren. It’s fun to be with young people. It also keeps me focused on the future. The old crowd just wants to talk about the past, and that can be depressing. When I’m with the kids, I’m always asking myself, what is the world I want my grandchildren to inherit, and what can I do to make it happen?
Kids will push you to live a little, and that’s not such a bad thing. In our family, birthdays are big deals, and I like to go all-out for my grandkids. Last December, for her eleventh birthday, I took my granddaughter and twenty of her closest friends to Disneyland. They talked me into going on the California Screamer, which is one of the scariest roller coasters in the world. There’s a 360-degree loop where you’re hanging upside down. At one point, as our car was careening down a vertical track, I wondered what I was doing. Wasn’t there an age limit on these rides?
My father had a way with young people. They were always coming to him for advice. Why? Because he listened, he cared, and he had common sense. At his funeral, there were lots of young people. I was always impressed that teenage girls trusted my pop. I’ve tried to have the same kind of influence on my granddaughters.
Be a mentor. Time and advice are free, and they’re more important than anything else you can do for the next generation. I make it a point to talk to my grandchildren every week, and to see them often. You can quietly change a young person’s life in a one-hour talk over a sandwich or a walk in the park.
Live the hell out of your life—
now
When I think of people who know what it means to live boldly, I have to give top honors to my friend Carroll Shelby. Even at eighty-four, after a heart transplant, Shelby has more spark than people half his age.
I met Shelby in the early 1960s, when I was a vice president at Ford. We were trying to attract young people by building performance cars that appealed to the racing world. Shelby, who was the most famous race car driver in the world, came to see me. He was burning up the carpets with enthusiasm, a big handsome Texan. Shelby said, “I need twenty-five thousand dollars to build a car that can beat the Corvette.” It was an offer we couldn’t refuse. That car was the Cobra. It began Ford’s serious involvement in the racing world. In the coming years, we entered every race, and it was a pretty big thrill to win the Indianapolis 500, the Daytona 500, and all the other big races with our Ford V-8 engines.
I guess part of it was image. We spent a
lot
of money on racing. But we’d justify it by saying, “Race on Sunday, sell on Monday.”
Then, in 1982, when I was trying to restore Chrysler’s image, I called Shelby. I needed performance models. We started with the Charger Shelby and the Omni GLH, which were sold as Dodges. GLH, by the way, stood for “Goes Like Hell.” It went from zero to sixty miles an hour in about five seconds.
The last time I sat in a car with Shelby was in 1991. The pre-production Viper was the pace car for the opening lap of the Indianapolis 500. Shelby was in the driver’s seat, and there were about three hundred thousand people in the stands, cheering like crazy.
Shelby turned to me with his famous grin. “Lee, it’s a beautiful day, huh?”
I was a little nervous. “I hope you know how to do this,” I said.
“Don’t worry, I’ve done it before,” he assured me. Then he reached into his pocket and pulled out three little pills, which he popped into his mouth.
“What’s that?” I asked.
“Oh, just my nitro,” he said. “When I’m excited, I get a little angina.”
“You’re kidding me,” I said with alarm. “You’re going to be driving two hundred miles an hour, and you’re taking
nitroglycerine
?” That’s when I started praying.
SAY YOUR PRAYERS
No matter how important you
think
you are, you’re just a little blip on the screen of time. With the passage of years, when you see that there’s a lot more behind you than there is ahead of you, you start praying a little harder.
I never wore my religion on my sleeve, but I’ve always had faith. I grew up a Catholic and I still practice. But I never spent a lot of time wondering what comes next. There was too much to do in the here and now.
Getting older has humbled me some, and I say my prayers a little more fervently these days. I’m also more aware of the spiritual leaders in the world, because we need spiritual leadership so desperately.
I’ve been privileged to meet three popes in my life. I took my parents to Rome in the early sixties and they renewed their vows in the presence of Pope John XXIII. That was pretty special. We had a family audience with Pope Paul VI. I have a photo with the Pope and Kathi and Lia, which is quite a keepsake.
The papal audience that is still fresh in my mind was the one I had with Pope John Paul II about six months before he died. Pope John Paul was doing well that day. His hands were very steady, not shaking from Parkinson’s. He smiled at me and said, “You’re the car man from California.”
“No,” I replied, “I’m the car man from
Detroit.
”
He gave me a rosary and held my hand for a while. “Pray for me,” he said.
I was a little bit flustered. “Isn’t that
your
job?” I asked. “I don’t know how good I’ll be.”
He just smiled. Later, I
did
pray for him, because, although he was a great spiritual leader, he was just a human being like you and me. He knew that.
In the last few years I’ve become friendly with Oral Roberts, who lives near me in California. Oral is a charming, quiet man. He’s very humble, and he has a good sense of humor. He even says that humor has kept him alive. He’s eighty-nine now, and a little frail, but that doesn’t take away from the force of his presence. He’s a true spiritual leader. People come from all over the world to see him. He once gave me a Bible, which he’d marked with a yellow highlighter. “These are the passages that are important,” he told me. Talk about cutting to the chase!