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Authors: Robert Greene

BOOK: The 33 Strategies of War
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Most of us only know how to play either offensively or defensively. Either we go into attack mode, charging our targets in a desperate push to get what we want, or we try frantically to avoid conflict and, if it is forced on us, to ward off our enemies as best we can. Neither approach works when it excludes the other. Making offense our rule, we create enemies and risk acting rashly and losing control of our own behavior, but constant defensiveness backs us into a corner, becomes a bad habit. In either case we are predictable.

Instead consider a third option, the Napoleonic way. At times you seem vulnerable and defensive, getting your opponents to disregard you as a threat, to lower their guard. When the moment is right and you sense an opening, you switch to the attack. Make your aggression controlled and your weakness a ploy to disguise your intentions. In a dangerous moment, when those around you see only doom and the need to retreat, that is when you smell an opportunity. By playing weak you can seduce your aggressive enemies to come at you full throttle. Then catch them off guard by switching to the offense when they least expect it. Mixing offense and defense in this fluid fashion, you will stay one step ahead of your inflexible opponents. The best blows are the ones they never see coming.

These two main principles of application are specifically related to the tactical value assigned to the personality of the opponent in combat. According to the unilateral principle of application, the personality of the opponent was considered the primary target of an attack or counterattack, for the purpose of either total or partial subjugation. According to the bilateral principle of application, on the other hand, the opponent's personality was viewed not merely as a target, but also (and by certain bujutsu masters, primarily) as an instrument--that is, as the unwilling but nevertheless useful vector of his own subjugation....... It is the principle of bilateral application which seems to represent a tactical differentiation between Japanese bujutsu and the martial arts of the West. Lafcadio Hearn, for example, considered this principle "a uniquely Oriental idea," asking, "What Western brain could have elaborated this strange teaching: never to oppose force to force, but only to direct and utilize the power of attack; to overthrow the enemy solely by his own strength--to vanquish him solely by his own efforts?" (Smith, 128)...Takuan, writing about the art of swordsmanship in particular, refers to the strategic value of the bilateral principle in the strategy of counterattack against an opponent, when he advised his pupil to "make use of his attack by turning it on to himself. Then, his sword meant to kill you becomes your own and the weapon will fall on the opponent himself. In Zen this is known as 'seizing the enemy's spear and using it as the weapon to kill him'" (Suzuki, 96) The ancient schools of jujutsu were very empathetic on this subject.... Ju-Jutsu (literally "soft art"), as its name implies, is based upon the principle of opposing softness or elasticity to hardness or stiffness. Its secret lies in keeping one's body full of
ki,
with elasticity in one's limbs, and in being ever on the alert to turn the strength of one's foe to one's own advantage with the minimum employment of one's own muscular force.

S
ECRETS OF THE
S
AMURAI
, O
SCAR
R
ATTI AND
A
DELE
W
ESTBROOK
, 1973

However desperate the situation and circumstances, don't despair. When there is everything to fear, be unafraid. When surrounded by dangers, fear none of them. When without resources, depend on resourcefulness. When surprised, take the enemy itself by surprise.

--Sun-tzu,
The Art of War
(fourth century
B.C.
)

JUJITSU

In 1920 the Democratic Party nominated Ohio governor James Cox as its candidate to succeed the retiring President Woodrow Wilson. At the same time, it named thirty-eight-year-old Franklin Delano Roosevelt as its vice presidential nominee. Roosevelt had served as the assistant secretary of the navy under Wilson; more important, he was the cousin of Theodore Roosevelt, still very popular after his presidency in the first decade of the century.

The Republican nominee was Warren G. Harding, and the campaign was a grueling affair. The Republicans had a lot of money; they avoided talking about the issues and played up Harding's folksy image. Cox and Roosevelt responded to the Republicans by going on a vigorous offensive, basing their campaign on a single issue of Wilson's: American participation in the League of Nations, which they hoped would bring peace and prosperity. Roosevelt campaigned all over the country, delivering speech after speech--the idea was to counter the Republicans' money with sheer effort. But the race was a disaster: Harding won the presidency in one of the biggest landslides in American electoral history.

The following year, Roosevelt was stricken with polio and lost the use of his legs. Coming just after the disastrous 1920 campaign, his illness marked a turning point in his life: suddenly made aware of his physical fragility and mortality, he retreated into himself and reassessed. The world of politics was vicious and violent. To win an election, people would do anything, stooping to all kinds of personal attacks. The public official moving in this world was under pressure to be as unscrupulous as everyone else and survive as best he could--but that approach did not suit Roosevelt personally and took too much out of him physically. He decided to craft a different political style, one that would separate him from the crowd and give him a constant advantage.

In 1932, after a stint as governor of New York, Roosevelt ran as the Democratic presidential nominee against the Republican incumbent, Herbert Hoover. The country was in the midst of the Depression, and Hoover seemed incapable of dealing with it. Given the weakness of his record, a defensive hand was a difficult one for him to play, and, like the Democrats in 1920, he went vigorously on the offensive, attacking Roosevelt as a socialist. Roosevelt in turn traveled the country, speaking on his ideas for getting America out of the Depression. He didn't give many specifics, nor did he respond to Hoover's attacks directly--but he radiated confidence and ability. Hoover meanwhile seemed shrill and aggressive. The Depression would probably have doomed him to defeat whatever he did, but he lost far bigger than expected: the size of Roosevelt's victory--nearly an electoral sweep--surprised one and all.

In the weeks following the election, Roosevelt essentially hid from public view. Slowly his enemies on the right began to use his absence to attack him, circulating speculation that he was unprepared for the challenge of the job. The criticisms became pointed and aggressive. At his inauguration, however, Roosevelt gave a rousing speech, and in his first months in office, now known as the "Hundred Days," he switched from the appearance of inactivity to a powerful offensive, hurrying through legislation that made the country feel as if something were finally being done. The sniping died.

Over the next few years, this pattern repeatedly recurred. Roosevelt would face resistance: The Supreme Court, say, would overturn his programs, and enemies on all sides (Senator Huey Long and labor leader John L. Lewis on the left, Father Charles Coughlin and wealthy businessmen on the right) would launch hostile campaigns in the press. Roosevelt would retreat, ceding the spotlight. In his absence the attacks would seem to pick up steam, and his advisers would panic--but Roosevelt was just biding his time. Eventually, he knew, people would tire of these endless attacks and accusations, particularly because, by refusing to reply to them, he made them inevitably one-sided. Then--usually a month or two before election time--he would go on the offensive, defending his record and attacking his opponents suddenly and vigorously enough to catch them all off guard. The timing would also jolt the public, winning him their attention.

In the periods when Roosevelt was silent, his opponents' attacks would grow, and grow more shrill--but that only gave him material he could use later, taking advantage of their hysteria to make them ridiculous. The most famous example of this came in 1944, when that year's Republican presidential nominee, Thomas Dewey, launched a series of personal attacks on Roosevelt, questioning the activities of his wife, his sons, and even his dog, the Scotch terrier Fala, whom Dewey accused of being pampered at the taxpayers' expense. Roosevelt countered in a campaign speech,

The Republican leaders have not been content to make personal attacks upon me--or my sons--they now include my little dog, Fala. Unlike the members of my family, Fala resents this. When he learned that the Republican fiction writers had concocted a story that I left him behind on an Aleutian island and had sent a destroyer back to find him--at a cost to the taxpayer of 2 or 3, or 8 or 20 million dollars--his Scotch soul was furious. He has not been the same dog since. I am accustomed to hearing malicious falsehoods about myself, but I think I have the right to object to libelous statements about my dog.

To undertake the military operations, the army must prefer stillness to movement. It reveals no shape when still but exposes its shape in movement. When a rash movement leads to exposure of the shape of the army, it will fall victim to the enemy. But for movement, the tiger and leopard will not fall into trap, the deer will not run into snare, the birds will not be stuck by net, and the fish and turtles will not be caught by hooks. All these animals become prey to man because of their movement. Therefore the wise man treasures stillness. By keeping still, he can dispel temerity and cope with the temerarious enemy. When the enemy exposes a vulnerable shape, seize the chance to subdue it.
The Book of Master Weiliao
observes, "The army achieves victory by stillness." Indeed, the army should not move without careful thought, much less take reckless action.

T
HE
W
ILES OF
W
AR
: 36 M
ILITARY
S
TRATEGIES FROM
A
NCIENT
C
HINA
,
TRANSLATED BY
S
UN
H
AICHEN
, 1991

Devastatingly funny, the speech was also ruthlessly effective. And how could his opponents reply to it when it quoted their own words right back at them? Year after year Roosevelt's opponents exhausted themselves attacking him, scoring points at moments when it didn't matter and losing one landslide election after another to him.

Interpretation

Roosevelt could not bear to feel cornered, to have no options. This was partly because of his flexible nature; he preferred to bend to circumstances, changing direction effortlessly as needed. It also came out of his physical limitations--he hated to feel hemmed in and helpless. Early on, when Roosevelt campaigned in the usual aggressive way of American politics, arguing his case and attacking his opponents, he felt hopelessly constricted. Through experiment he learned the power of holding back. Now he let his opponents make the first move: whether by attacking him or by detailing their own positions, they would expose themselves, giving him openings to use their own words against them later on. By staying silent under their attacks, he would goad them into going too far (nothing is more infuriating than engaging with someone and getting no response) and ending up shrill and irrational, which played badly with the public. Once their own aggression had made them vulnerable, Roosevelt would come in for the kill.

Roosevelt's style can be likened to jujitsu, the Japanese art of self-defense. In jujitsu a fighter baits opponents by staying calm and patient, getting them to make the first aggressive move. As they come at the fighter and either strike at him or grab hold of him--either push or pull--the fighter moves with them, using their strength against them. As he deftly steps forward or back at the right moment, the force of their own momentum throws them off balance: often they actually fall, and even if they don't, they leave themselves vulnerable to a counterblow. Their aggression becomes their weakness, for it commits them to an obvious attack, exposing their strategy and making it hard for them to stop.

In politics, jujitsu style yields endless benefits. It gives you the ability to fight without seeming aggressive. It saves energy, for your opponents tire while you stay above the fray. And it widens your options, allowing you to build on what they give you.

Aggression is deceptive: it inherently hides weakness. Aggressors cannot control their emotions. They cannot wait for the right moment, cannot try different approaches, cannot stop to think about how to take their enemies by surprise. In that first wave of aggression, they seem strong, but the longer their attack goes on, the clearer their underlying weakness and insecurity become. It is easy to give in to impatience and make the first move, but there is more strength in holding back, patiently letting the other person make the play. That inner strength will almost always prevail over outward aggression.

Time is on your side. Make your counterattacks swift and sudden--like the cat who creeps on padded paws to suddenly pounce on its prey. Make jujitsu your style in almost everything you do: it is your way of responding to aggression in everyday life, your way of facing circumstances. Let events come to you, saving valuable time and energy for those brief moments when you blaze with the counterattack.

The soundest strategy in war is to postpone operations until the moral disintegration of the enemy renders the delivery of the mortal blow both possible and easy.

--Vladimir Lenin (1870-1924)

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